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Into The Unknown

18 January 2021

Buying something new is stepping into the unknown. It comes with risk attached. The level of risk varies. A new…

Looking At Distance And Up Close

02 October 2020

I’ve just repainted my metal garage door and the wooden frame (dark grey metal door with a white frame, if…

Fake It, Until You Make It

21 September 2020

I love this phrase. Many of us have to fake it, until we make it. It’s part of life. Fake…

Going Marketing? Are You Taking The Shotgun Or The Rifle?

15 September 2020

Consider the definitions: Shotgun, a smooth-bore gun for firing small shot at short range [over a wide area]. Rifle, a…

How To Pitch Perfect – Tell A Relatable Story

12 July 2020

How To Pitch Perfect – Tell A Relatable Story

The Difference Between Branding And Marketing

11 May 2020

This is a common question and not surprisingly so. In the small business world the boundaries between branding, marketing, design,…

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/Marketing

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