It is this simple:
Your brand is not about you (your business, organisation, idea, story)…
Your brand is about your customer – their needs, their view, their approach, their beliefs.
Flip it around and you’re on a winner!
06 November 2019
It is this simple:
Your brand is not about you (your business, organisation, idea, story)…
Your brand is about your customer – their needs, their view, their approach, their beliefs.
Flip it around and you’re on a winner!